One of the things that seems to be a given in the world of business is that there are going to be ongoing marketing challenges. And while we wish we could say we had a secret formula to make these challenges disappear, that simply isn’t the case. What we do have, however, is a dedicated team of professionals with a knack for untangling problems with effective, unique, and creative solutions.
At Marketicity, we want to know what problems you’re facing and we want to know what your goals are. So if you come to us with the problem of a particular product not meeting sales expectations or a goal of increasing brand awareness and engagement, then our team can begin to work through all the possible avenues we could take to get there. Maybe it’s increasing product awareness for potential consumers through a social media campaign. Maybe it’s email marketing directed towards possible business partners. Maybe it’s a lack of understanding of how the product works that could be addressed through iconography or written clarification. There is no shortage of challenges, but we also believe each challenge has a solution.
For instance, our work with the Sazerac Company, one of the largest spirits companies in the country, uncovered one of these challenges: they had too many promotional items lying around their warehouse and it was becoming a problem. The Sazerac Company has a portfolio of about 300 brands. Our solution was to create a sell sheet for select brands suggesting possible pairing options and then custom build displays to show how everything could be merchandised at retail. This strategy streamlined the process for the sales team, freeing up their time, and ultimately gave them some more breathing room in their warehouse.
Whether you’re just getting started or you’ve run into some new or unexpected challenge, Marketicity is here to help you solve your problems and move your brand forward.
Marketicity is a marketing services firm whose team members have delivered successful campaigns and have been Moving Brands Forward for some of the best-known brands in their categories – both locally, regionally and nationally. We’re proud of our work but even more proud that our clients are proud of the work produced for their brands. Want to learn more about how we can help you “move your brand forward”? Simply give us a call or visit our Contact Us page. We look forward to hearing from you.