The most important business tool for your brand/in Frontpage Article /by Gary Most
It may sound simple. It may sound easy to do. If you ask most businesses, they probably don’t have one. A simple annual planning calendar.
It’s vital to plan out what you want the outcome of your efforts to be. Whether you’re planning calendar focuses on sales, branding, website, Social Media outreach or any of a number of initiatives – putting your plan to a calendar is key. As the great Margaret Thatcher said, “Plan your work for today and every day, then work your plan”. If it is good enough for one of the 20th Century’s greatest leaders, well…
We develop planning calendars for clients that span three, six and 12 month windows of opportunity. We look at each company and client to see exactly where the focus of their efforts should be placed. Our direction is based on three very simple criteria:
1) What is their greatest need?
2) What are their greatest challenges?
3) Where is the opportunity for the greatest return?
With this insight identified, brainstorming begins and our learning’s are applied to a planning calendar format.
With this planning calendar in hand, we partner with client’s to ensure action items and deliverables are assigned, reviewed and scheduled. Each individual item is planned out to include a concept stage, development stage and execution stage. And, each line item is associated with hours and budget.
Developing this final sales tool time thought interaction and planning, however for many of our clients it proves to be the most valuable work we create for them.
Does your brand have a planning calendar in place for this Quarter, Season or Year? Surely you have goals? Let us help you outline a way to address them.
Developing a planning calendar of this nature can take anywhere from 1 to 2 client meetings and 5 to 10 hours of research and application. However it is investment in moving your brand forward!
Curious about setting up a brand planning calendar for your company? There is no time like the present to get started.
Monroe County Bicentennial Logo/in Frontpage Article, News /by Gary Most
The Monroe County Bicentennial is in full swing and Marketicity is proud to have played a small role in the development of the logo that is being so prominently featured as a part of this celebratory year’s events. Read more
Moving the Marketicity Brand Forward/in Frontpage Article, News /by Gary Most
Moving the Marketicity Brand Forward
As we begin 2016, the team at Marketicity is excited about the launch of our new website. Read more
Budgets: A Marketer’s Best Friend./in Frontpage Article, News /by Gary Most
Budgets: A Marketer’s Best Friend.
Yes, you read that right. We love budgets. They help define our approach to challenges that must be overcome. Read more
Local Company = Local Involvement/in Frontpage Article, News /by Gary Most
Helping people. Just as important as helping brands. Marketicity team plays important role in Monroe County Coalition for Drug Free Communities.
Moving Brands Forward
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