It’s common to pick on the holiday season for being too commercial, but we here at Marketicity say bring on all the tradition and nostalgia. We’re here for it! In a world that seems to shift around significantly every other hour, the regularity of these last few weeks of the year are a kind of […]
One of the things we love about the work we get to do here at Marketicity is how often we have the opportunity to work with family-owned businesses and companies that have had a place in the community for decades. So often in marketing you are looking towards something that’s new and exciting or something […]
Whether you feel ready for it or not, we have officially entered the time of year where holidays are going to hit back-to-back and we will see nothing but recurring ads for the biggest sales day of the year, once a week, for three months, including holiday social media campaigns. This is either an exciting […]
For those of us born in the 1900s, “Planning for 2025” sounds like it should be something out of a science fiction book. Amazingly enough, however, what it actually means is that in four months it will be the year 2025 and we will have a whole new calendar of events, programs, campaigns, and strategies […]
We have enjoyed the opportunity to highlight some of our Marketicity staff during our employee profile series, and this month we are excited to turn the spotlight onto our very own, Gary Most. Gary graduated from Southern Illinois University-Edwardsville with a degree in Communications and a minor in Business, and has spent most of his […]
In the world of marketing, it’s very easy to be drawn to the idea of a startup instead of marketing family-owned businesses that have been around for generations. And it’s not hard to figure out why. Marketing is a pretty great analogue to the world of business. There will always be new ideas, new companies, […]
In the world of marketing, it’s easy to get stuck on the idea of the big fish. And we get it, working on a campaign that will be seen by millions of people is a resume-worthy achievement that anyone would be proud to display. However, over the years at Marketicity, we’ve learned that you can […]
Not too many years ago, you couldn’t go three clicks into any marketing website without finding tips, best practices, or think pieces on the importance of SEO. And while newer phrases and trends might be gobbling up some of the limelight, the reality is that SEO hasn’t gone anywhere and remains as important today as […]
We are excited to continue our employee spotlight series this month with our one-of-a-kind Business Manager Angela Most. And when we say one-of-a-kind, we mean it, as she truly adds to Marketicity’s capabilities. Angela got her BSBA from Washington University and her MBA from St. Louis University. While earning her MBA, Angela began a career […]
One of the great things about being in our line of work is that we get to meet a lot of interesting people and work with a number of fascinating companies and organizations. As a marketer, you’re constantly looking for a marketing hook, something unique that separates this business or this product from another one. […]