We think a lot about marketing planning here at Marketicity. Which certainly shouldn’t be a surprise to anyone. But marketing is an interesting field. Often, we see it as both overvalued and undervalued in the same breath. It is both assumed that a single piece of marketing can be a silver bullet to solve any sudden problem, as well as entirely underestimated how much work goes into a well-thought-out marketing strategy, or social media plan, or efficient website design.
Marketing is flashy and subtle and practical and creative and a variety of other opposites all at once. The strategy that worked in one industry may not work in another. The engagement with a piece of print material may not translate to digital. For one client, video may be the answer, while an email campaign may be the answer for another. The point being, marketing is a highly varied world where a copy-paste approach just won’t do.
That’s why we approach every marketing opportunity as a multi-faceted problem to be solved. It’s why we spend as much time working with brands on how their products are arranged in the grocery store as we do with brands on how their SEO plays nice with Google. From website design, to traditional print material, to video content, to social media management, to public relations, and everything in between, marketing is an ever-evolving world and here at Marketicity we are evolving with it.
When you decide to work with us, we provide you with a unique plan, specific to your current and prospective clients, fit for your region, and targeted to your industry. Whether you want us to handle every aspect of your marketing plan or provide a little help and consultation along the way, we’re here for you. If you are looking to get started in 2023, or if you are looking for a refresh of your approach, don’t hesitate to reach out.
Marketicity is a marketing services firm whose team members have delivered successful campaigns and have been Moving Brands Forward for some of the best-known brands in their categories – both locally, regionally and nationally. We’re proud of our work but even more proud that our clients are proud of the work produced for their brands. Want to learn more about how we can help you “move your brand forward”? Simply give us a call or visit our Contact Us page. We look forward to hearing from you.