What does your brand stand for? Who are your customers? What do they think of you? Is there a way to get them to remember you better?
Whether you’re a startup business or a Fortune 500 company, these are all questions that must be answered in order to establish your brand, help customers see you more clearly, and push you ahead of your competition. Our team has asked these questions to countless local, regional and national clients to help them get noticed and “own” the marketing niche for their product or services. Through a collaborative process involving branding strategists, marketing experts, graphic designers and web developers, the team at Marketicity helps clients develop brand positioning that truly reflects who they are and what they ultimately stand for.
What are the steps we take when Moving Brands Forward?
Learning the “Why”
Every business has a story that makes it unique. How does your brand’s story begin? What sparked the passion that drives your business? What gets you and your employees out of bed each day and motivated to take your product to customers? It all starts with “why” do you do what you do?
Knowing Your Customers
You may have the best product, idea or solution but to effectively reach potential customers, you have to know how to talk to them. We have helped category-leading brands craft marketing strategies to speak directly to their customers. The best brands make noticeably positive differences in their customers’ lives. We’ll determine what sets your brand apart and then help set it apart from the competition in your customers’ minds.
Helping Define Your Goals
Do you want to expand your local customer base or make a giant leap into the national marketplace? We’ll discuss realistic timelines and offer marketing strategies to get you where you want to be.
Identify the Best Digital or Traditional Approach
Making your brand memorable means creating a distinctive logo, developing impact packaging and sales tools that spur customers’ curiosity, and putting your product’s messaging in the right spot where consumers can always find your brand.
Love What Customers Say When They Walk Away
According to Amazon’s CEO, Jeff Bezos, “your brand is what people say about you when you’re not in the room.” How is your brand remembered when you leave the room? The entire Marketicity team wants your customers to seek your brand, rave about your products and services, and keep your brand top of mind for years to come. We hope you’ll give us a chance to help make that happen!
Marketicity is a marketing services firm whose team members have delivered successful campaigns and have been Moving Brands Forward for some of the best-known brands in their categories – both locally, regionally and nationally. We’re proud of our work but even more proud that our clients are proud of the work produced for their brands. Want to learn more about how we can help you “move your brand forward”? Simply give us a call or visit our Contact Us page. We look forward to hearing from you.