The Monroe County Bicentennial is in full swing and Marketicity is proud to have played a small role in the development of the logo that is being so prominently featured as a part of this celebratory year’s events.
For the team at the agency, it all started in May 2015 when we were contacted by Dennis Knobloch and Mike Kavorik. They let us know that they and a team of local residents were working on a calendar of events to spotlight this historic event. Part of their great plan included hosting a contest to develop a logo for the occasion. The contest would encourage high school students to submit their concepts for the logo. Through their respective art teachers and art departments, students at Columbia High School, Gibault High School, Valmeyer High School and Waterloo High School were encouraged to submit their concepts for the logo design. With all the designs submitted, the selection of a logo was completed by the organizing committee. The team at Marketicity was asked to work with the student who submitted the winning design, help finalize the design, generate a final digitized version of the logo and ensure that it was usable and formatted for all printing, advertising, premium items and apparel. The winning design was submitted, by then Waterloo High School Senior, Katie Albert – class of 2015.
Of all the submissions, you truly could see the creativity and effort that each of these students placed in their design. The breadth of the designs was vast yet each of them graphically captured the spirit, pride and foundational traits of this great county. The committee recognized four final designs with the three runners up and the winner receiving a monetary gift for their hard work and efforts.
From Hecker to Modoc, Columbia to Ames, Foster Pond to Maeystown and all points in between, there’s a great sense of pride when we see our final work being replicated throughout the county in so many ways. Marketicity is a marketing and advertising firm with its roots firmly planted in Monroe County. As such, it is certainly our pleasure to be a small part of this history event.