HTC: DSL Campaign

Client: Harrisonville Telephone Company

Project Type:  Creative Branding, Targeted Marketing, Visual Communication

Speed is the name of the game when it comes to Internet service.  Marketicity client Harrisonville Telephone Company (HTC) needed a consistent branding approach to reinforce the fact that their DSL Internet service is the fastest available in its service area.  Our “Experience No Speed Limits” approach has generated a tremendous number of package upgrades and signups for HTC, one of the nation’s 100-largest telecommunication providers.  Today, the Experience No Speed Limits campaign is used in all targeted marketing efforts and is prominently displayed in the company’s retail stores.