Marketing and Communications, Columbia IL
Maybe you’ve heard of this new social media website called Pinterest. If you’ve been under a rock for the last year, well, then maybe you haven’t. Okay, just in case you haven’t heard of Pinterest, let me explain it. This social media site allows users to “pin” a picture from a website to a “board” Continue Pouring …
While many people consider SEO to be complicated and impossible to understand, there are many small, uncomplicated changes you can make to your website to increase web traffic. Check out our list of Top 5 SEO Tips below. 1. Focus on only a few important keywords. If you’re stuffing your website with too many keywords, Continue Pouring …
A Client’s Increase in Web Traffic When Waltco Tools Inc., a national retailer of automotive and industrial tools, approached our team in December about search engine optimization (SEO) for their website, their goals were to increase overall site traffic and online sales. The company has always had a successful retail presence and was looking to Continue Pouring …
Did you know that the Marketicity team conducts seminars on social media for business? Today Jen and I were featured speakers for a West County Chamber of Commerce Lunch ‘n Learn focused on teaching business professionals how to correctly use social media, mainly Facebook, Twitter and LinkedIn. Jen and I taught attendees how to manage Continue Pouring …
You can find hundreds of blog posts on the “best” Super Bowl ads this year. You’re probably sick of that, so we thought we’d focus on which commercial each of us liked best. Between the five of us, we have very diverse interests, so we knew we’d get a good mix of advertising types. 1 Continue Pouring …
Watching TV has changed…drastically. It now seems rare to take a seat on the couch, kick back and watch a full 30 minutes of TV without any other distractions. Now we have our smart phones out, we’re fast forwarding through commercials via our God-send DVRs and just maybe we have our laptop out, too. Well Continue Pouring …
Last week Scott and I visited Columbia High School’s career day to discuss the job opportunities available at an agency such as Marketicity. We had a great group and were happy to get out of the office and talk about how we got to where we are now – as well as what to expect Continue Pouring …
The entire framework and creation of a brand is fascinating. Even more fascinating is how little it takes to destroy it completely. I’m referring to the recent news and handling of the Costa Concordia situation. As if it weren’t devastating enough to Costa Cruises (parent company Carnival) to have one of their massive cruise liners Continue Pouring …
I read a Yahoo News article yesterday about the “most useless college degrees.” It listed agriculture as number one, animal science at number four and horticulture as number five. It also made my own personal list as probably the most uninformed piece of “journalism” I’ve ever read. Yes, ever. As our country and world population Continue Pouring …
Communicators are fascinated by – or at least notice – weird things in the written and verbal word. I’m no exception. Lately, I’ve been fascinated by people using the word “right” at the end of a sentence. As in someone starting an obscure story with, “So, we were headed to the restaurant last night, right?” Continue Pouring …
