Marketing and Communications, Columbia IL
I’m that weird person that analyzes the stand-up advertisements in places like Chick-fil-A and gets excited when I think it’s truly a clever piece of marketing. Weird, right? I call it love.
My fascination with marketing began when I started assessing what ‘worked’ for me as a consumer. What was that aspect that hooked me on that product or service? What made me buy, invest, or even, trust? Once I decided to be a marketer that would look and listen, rather than just tell – I knew I just may have a shot.
Before joining Marketicity in May 2011, I’d gained nearly two years of agency experience at a St. Louis area firm doing anything and everything marketing and public relations. Then after a year-long freelance filled relocation to the Chicagoland area, I was back and ready to plant my feet. Just my luck, Marketicity had an open plot. I consistently look forward to writing that piece that engages a consumer and creates conversation. Each day I’m impressed by the power of social media and am confident digital media is the way of the future for countless avenues and industries.
When I’m not trying to think of something clever to pitch or incessantly checking my social media channels, you’ll find me training for marathons, practicing vegetarianism and playing with my three pet snakes.
(Yeah right! I can’t run, I love to tear into a filet, and I can’t stand any reptiles.)
BA – Corporate & Institutional Media, Southern Illinois University Edwardsville
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