About Allison Ubriaco

When someone asks me about myself, I get a bit carried away, so let’s keep this short and sweet:

I graduated from the University of Missouri (MIZ-ZOU!) in May 2009 with a Bachelor of Journalism, emphasis in Strategic Communications. I moved to Denver immediately after graduation and took on advertising and public relations projects in the real estate industry.

After a year in the mile high city, I moved back to St. Louis, and in August 2010, I became a Communications Strategist for Marketicity. My daily activities vary from writing blog posts, web page content and editorials to designing brochures, billboards and postcards to updating social media for clients.

Basically, I’m a joke-telling, tree-hugging, daily-running, dance-partying, football-watching, list-making, literature-devouring, sarcasm-spewing, guacamole-eating Mizzou Journalism alumna in her twenties.

I say a lot of random things. If you're interested in reading them, follow me on Twitter.

I have a pretty awesome website and blog too.

Allison Ubriaco's Posts

The Power of Pinterest

Photo Credit: http://paddedcellconfessions.blogspot.com

Maybe you’ve heard of this new social media website called Pinterest. If you’ve been under a rock for the last year, well, then maybe you haven’t. Okay, just in case you haven’t heard of Pinterest, let me explain it. This social media site allows users to “pin” a picture from a website to a “board” Continue Pouring …

Top 5 Keyword SEO Tips

Website Success with SEO

While many people consider SEO to be complicated and impossible to understand, there are many small, uncomplicated changes you can make to your website to increase web traffic. Check out our list of Top 5 SEO Tips below. 1. Focus on only a few important keywords. If you’re stuffing your website with too many keywords, Continue Pouring …

Doubling E-Commerce with SEO

Walto Tools ECommerce SEO Success

A Client’s Increase in Web Traffic When Waltco Tools Inc., a national retailer of automotive and industrial tools, approached our team in December about search engine optimization (SEO) for their website, their goals were to increase overall site traffic and online sales. The company has always had a successful retail presence and was looking to Continue Pouring …

Social Media for Business Seminar

Mkt_WCLunchnLearn_SocialMedia

Did you know that the Marketicity team conducts seminars on social media for business? Today Jen and I were featured speakers for a West County Chamber of Commerce Lunch ‘n Learn focused on teaching business professionals how to correctly use social media, mainly Facebook, Twitter and LinkedIn.  Jen and I taught attendees how to manage Continue Pouring …

Favorite Super Bowl 2012 Commercials

You can find hundreds of blog posts on the “best” Super Bowl ads this year. You’re probably sick of that, so we thought we’d focus on which commercial each of us liked best. Between the five of us, we have very diverse interests, so we knew we’d get a good mix of advertising types. 1 Continue Pouring …

Politicians Turn Tides with Social Media

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This week I’m sure you’ve heard all about the Iowa Caucus and how important it was in determining the frontrunners in the race for the Republican presidential candidacy. Even if you haven’t, I’m sure you’ve noticed the increase in political chatter on social media websites. It was difficult to miss. #IACaucus quickly became a trending Continue Pouring …

Reviews: Why you need them and how to get them

Online reviews: a popular cause of fear for business owners. Let me walk you through how I decide if I want to purchase a new product or service. Step one: research the product, service and/or company online. Okay, that’s all you need to know, because that’s all that I’m going to be writing about. Online Continue Pouring …

Netflix, Revisited

My original post on the whole Netflix debacle was over a month ago, so it’s time to regroup on where the video service giant stands today. In the last month, Netflix apologized dozens of times for its price changes, but didn’t revert back to original price points. Kind of pointless in my opinion. Stick to Continue Pouring …

Netflix: Bad Business Decision or PR Flop?

Netflix Business Evaluation

Unless you’ve been under a rock for the last several days, you’ve probably heard about Netflix’s newest change–the move to split its company into two separate brands.  Its streaming services will keep the Netflix name while its dvd distribution services will soon become Qwikster. Let’s take a step back and look at the price changes Continue Pouring …

Prepare Yourself for a Career in Marketing, Advertising and PR

As summer winds down and the school year begins again, college students have to turn their focus from tan lines and barbecues to studying and working toward a successful career. Whenever we visit college classrooms to talk about the marketing and advertising industry, students ask our team, “What can we be doing now to make Continue Pouring …